1924
Creation of the FORVIL brand.
Merger of the pharmaceutical brand DOCTEUR PIERRE, founded in 1837 and renowned for its toothpastes, and the perfumery FORVAL created by Léo FINK, co-founder of Parfum D'Orsay.
1930
The FORVIL perfumes were so successful that the brand decided to launch itself into the world of cosmetics.
1938
The FORVIL brand now has 211 references: 45 perfumes, 34 colognes, 32 powders, 12 beauty milks and creams, 1 lipstick, 5 shampoos, 9 glosses, 1 spray, 3 fixatives, and other cosmetic products.
1945
Lydia FINK, daughter of Leo FINK, takes over the management of FORVIL as President and Chief Executive Officer and emphasizes the brand's activity in the hair care sector.
1957
FORVIL advertisement for the "Poème" brillantine in the magazine Paris Match.
1966
From 1966 to 1969, the FORVIL Company gradually died out, a victim of the increasing power of competition during the 30 glorious years.
2021
FORVIL is reinventing its product line and positioning as a century-old, expert, elegant and natural hair brand.
2023
FORVIL is officially relaunching on the French and international market.